Made on
Tilda
Multi-track virtual and hybrid conferences: lobby, expo, networking and tickets — on a platform your attendees already know.
Zoom Events is a platform for large events: multi-session and multi-day conferences, virtual and hybrid. An attendee arrives in the lobby, picks talks from the agenda, visits the expo and meets other attendees — just like at an in-person conference.
For the organizer, the platform covers the whole cycle: creating the event and the agenda, branded pages and emails, tickets and registration, team collaboration on content — and detailed analytics once it is over.
Hybrid is a native scenario here: virtual and in-person audiences come together in one event — with digital badges, on-site check-in and lead capture at the booths.
Webinars and virtual events on the Zoom platform in 2024
The full event cycle — from agenda and tickets to revenue in the CRM
Parallel tracks and a multi-day agenda: live sessions and scheduled sessions, with every attendee building their own route.
The storefront of the conference: a live stream right in the lobby, a list of running and upcoming sessions, materials and a shared attendee chat.
An expo floor with booths: live conversations with experts, company materials and dedicated sponsor areas.
Attendees meet and talk in chat, meetings and calls — connections form just like in the hallways of an in-person event.
Ticket types from VIP to free, paid sales, several registration options and automatic emails to attendees.
Pages, emails and the lobby in your corporate style: colors, logos and video are set up without hiring an agency.
Backstage for speakers and the producer: the event looks like a TV broadcast while being run from the familiar Zoom interface.
Digital badges, on-site check-in, a venue map and lead scanning connect the in-person and virtual parts of the event.
Speakers, panelists and co-hosts prepare the event together in a shared hub: content, roles and rehearsals in one place.
Registrations, engagement, pipeline and revenue: the result of the event is visible in numbers, and the data flows into your CRM and marketing systems.
Session recordings are collected into a content hub: the event keeps bringing in an audience after the finale.
AI helps with event setup and copy — from invitations and session descriptions to emails to attendees.
From a webinar series to a full-scale conference
A multi-day agenda, a partner expo and networking: the full experience of a large conference — online or hybrid.
A pre-recorded demo with live Q&A, custom scenes and pages for the launch, polls to gauge interest.
Regular events with advanced registration, lead scoring and data transfer to the CRM for further nurturing.
An on-site venue plus a virtual hall: badges, check-in and unified analytics across both audiences.
Three steps on one ladder: the difference is in the scale of the event and the packaging around the broadcast
All three products are about an event for an audience; the difference is scale and packaging. Webinars is a broadcast tool: one live session for a large audience. Sessions is the same single broadcast, but turned into a branded marketing event: its own page, tickets, television-grade production and a content hub. Events is a full conference: many sessions and days, a lobby, an expo, networking and a hybrid format. Technically, Sessions runs on top of Meetings or Webinars, and Events includes the capabilities of Sessions.
| Webinars | Sessions | Events | |
|---|---|---|---|
| Format | One broadcast | One event | Many sessions, tracks and days |
| The idea | A speaker presents to a large audience | A single broadcast packaged as a marketing event | A full conference with a program |
| Production | Basic: session branding, backgrounds, speaker lower thirds | Premium: backstage, scene studio, simulive | Premium plus directing a multi-track broadcast |
| Around the broadcast | Registration and reminders | A branded page, tickets, emails, a hub, recording channels | The same plus a lobby, an expo, networking, sponsor areas |
| Hybrid | — | — | Yes: badges, check-in, a venue map, lead capture |
| Analytics | Per webinar | End-to-end across a series of events | Through to pipeline and revenue, CRM integrations |
| Who it suits | Regular talks and demos | Marketing: branded broadcasts without an agency | Conferences, summits, product launches |
We'll give you a remote demo Monday to Friday, 10:00–16:00 Moscow time, answer all your questions and provide trial access so you can explore the system yourself.
Please note: we work with legal entities only.