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Zoom’s single work platform: meetings, chat, phone, whiteboard, mail and calendar, tasks and AI in one app.
Zoom Workplace is the name of the whole Zoom work platform, not of a separate product. One application brings together meetings, corporate chat, telephony, a whiteboard, mail and calendar, tasks, short video recordings and a layer of artificial intelligence.
The simplest way to see it: Zoom used to be an application for video calls to which features were gradually added. Now it is a workplace, and the video call is one part of it.
Where it all began: video conferences, breakout rooms, screen sharing, recording, virtual backgrounds, simultaneous interpretation.
Channels, direct messages, files, and a link between chat and meetings: the discussion continues in the same channel before the meeting and after it.
A full PBX: a work number, call forwarding, voicemail, call recording, calls from any device. If the external channel goes down, a local node keeps the connection.
A shared working surface: sticky notes, diagrams, templates, kanban. It lives separately from the meeting — people come back to the board between meetings.
Recording your screen and yourself in one click instead of a meeting that could have been an email.
A mail and calendar client inside Zoom, linked to Gmail or Outlook, so there is no switching between windows.
A page with free slots: the other person picks a time without agreeing it by correspondence. Desks and meeting rooms have their own reservation.
Assignments that come out of a conversation and are not lost once it ends.
Personal notes linked to meetings and materials.
A single centre that holds all Zoom files: recordings, whiteboards, clips, documents.
The shared artificial intelligence layer: meeting summaries, AI notes, suggestions. The assistant is called ZoomMate.
A separate set of working tools with AI: Canvas documents, Sheets spreadsheets, Slides presentations, the Paper text editor.
The difference is not in the set of buttons, but in the fact that context has stopped being lost at the borders.
Before, the conversation lived in the meeting, the agreements in someone else's inbox, the file in a messenger, and the task in someone's head. Every move between tools cost a retelling: who decided what and why.
In Workplace the meeting, the chat about it, the whiteboard, the recording, the notes and the tasks are linked to one another. Coming back to a subject two weeks later does not start with "so what did we decide there".
For the IT department the difference is elsewhere: one platform, one supplier, one contract, one user directory and one set of policies — instead of five services, each with its own access rights and its own storage.
Zoom Workplace is a per-user licence. The following is not included and is bought separately:
Zoom Webinars, Zoom Sessions, Zoom Events (per host)
Zoom Rooms (per room)
(per agent)
ZoomMate, AI Productivity Suite, Large Meeting, extended cloud storage, real-time translation, SIP/H.323 connector, audio conferencing.
Zoom Phone telephony is sold as a separate per-user licence, although it works inside the same application. What each area costs is on the pricing page and in the breakdown of plans.
Current amounts are on the pricing page.
The wider the platform, the easier it is to underuse it.
A typical picture: a company buys Zoom Workplace and carries on using the video call. Chat stays in another service, tasks in a third, the whiteboard is never opened, telephony is not connected, room reservation is not set up. Eleven tools are paid for — one is working.
The money is spent in full: the platform is counted by the number of licences, not by the number of open tabs. The bill for an unused tool is the same as for the one the whole company lives in.
This does not correct itself. The interface is friendly, and it seems that staff will work it out. In our experience, learning the platform on your own takes 30–50 hours, and some of its capabilities are not described even on the Zoom site: there is simply no public information about the full server stack, integration with corporate telephony or managing a device fleet through MDM. Five reasons why an in-house rollout stalls are covered separately.
That is why our work begins where the invoice ends: deploy the platform, configure it for your infrastructure, train administrators and staff, and support it afterwards. A licence is only the beginning.
Payment by a Russian bank card does not go through on the Zoom site. Companies buy licences through an official partner — under a contract, with closing documents, in the name of a legal entity. The procedure is covered in a separate article: how to pay for Zoom from Russia.
RightConf is one of Zoom's first partners worldwide and its only partner in Russia. We select the mix of licences for the task, carry out the rollout, train and support in Russian. We work with legal entities in Russia, the CIS countries and Europe. What this gives over buying on the Zoom site — "Why RightConf". If the platform has not been chosen yet — the selection checklist.
It is the name of the platform as a whole. The application in which you hold meetings is Zoom Workplace.
No. If you have a valid Zoom Meetings licence, you are already using Workplace — just, possibly, not all of its parts.
Part of Workplace is available free of charge, with limits: a meeting of up to forty minutes, three whiteboards, five short clips. In detail — free Zoom limitations.
ZoomMate is the Zoom assistant. Zoom no longer has a product called AI Companion; the shared artificial intelligence layer is called Zoom AI.
Yes, the interface is localised into Russian. Localisation of scenarios and materials for staff we do during the rollout.
We'll give you a remote demo Monday to Friday, 10:00–16:00 Moscow time, answer all your questions and provide trial access so you can explore the system yourself.
Please note: we work with legal entities only.